I don't think Oberon could price their items any lower, because of their business model: all their items are handmade to order using top-grain leather. This is the best quality of the hide, which takes the longest amount of effort and time to cure and dye in preparation for manufacturing. Each item is handmade to order, which means they do not have economies of scale or efficiency you'd find, say, in a factory production line which can ramp up or down quantities to meet demand - if a craftsman can make that many cases in a day, then he can only make that many. More orders arriving than that and there'd be a backlog. With Oberon, you are paying for and getting quality in the material and workmanship, and not just merely for the reputation of the 'brand' like, say, Kate Spade or Montblanc or LV etc.