AppleInsider reports today that just one month after its release, the iPad mini already appears to be going great guns in terms of ad impressions, even beating the Kindle Fire’s figures from last year. The figures come courtesy of Millenial Media, whose study tracked device ad impressions for the first-month sales of the Kindle Fire last year and the iPad mini this year. According to the results, the Kindle Fire saw a 19% daily growth rate in the first month that it was on sale last year, whereas the iPad mini enjoyed a daily growth rate of 28%. [/FONT]
Let’s hope that his kids aren’t reading this!
[FONT=&]Source:[/FONT] iPad mini ad impressions growing 28% per day, outperforms last year's Kindle Fire