Welcome to the forum.
1) Assuming you read enough Russian to find it, go to Settings > General > International, and change your Language and Regional settings to English and where you live.
Otherwise, the Settings app looks like box of gears, the General settings in the app have the same icon (but smaller), the International settings are the fourth from the bottom of the page.
2) Can't help much with this, since I don't have a PC or Outlook. The settings you need should be in the Info tab when your iPad is connected and selected in iTunes. I prefer to sync both my computer and iPad to an online site like Google. If you want to do it that way here are the instructions on how to set up your Google account to sync with the iPad.
Setting up Google Sync with your iOS device : Mail, Calendar, & Contacts - Google Mobile Help
You are on your own for syncing Google to Outlook, though I know it can be done.
Always remember where your current data is stored when choosing options like Keep, Delete, or Merge. You can overwrite good data with nothing if you do it the wrong way around. Merge is always safest, since at worst you'll be spending time deleting duplicates.
Good luck.