I am not suggesting that we would force anyone to do anyting they do not want. So if someone does not change anything, then her/his experience using the device does not change. I am suggesting to give us a choice. If we are talking market share, I do not thing Apple is inthe lead in smartphones. Leading market share, in smart phones, is giving you that choice. Maybe that is one of the reason why they have a lead and maybe not (I am not market analist); and I do not suggesting that other OS is better. I acctually think that, right now, iOS is much better polished OS than Android, but I think that if we do not ask iOS to grow and progress with wishes of users, Android will eventualy catch up. Those are only my opinions and I do not expect that everyone will agree with me, but I think that we all should keep open mind and learn how to a ept chnges (however painfull they might be)