I for one am not a apple fanboy and until my ipad purchase I was anti apple never bought a product from them. But for the life of me I cannot understand why nobody makes better products than them. I mean all these tablets coming out made out of plastic (yuck), crappy battery life, buggy software, and then they are still expensive. I will never buy a tablet that is not some kind of metal or aluminum it's kinda important for something over 400 dollars for me. If it was a nook or a kindle I can understand but in that price range it better be pretty nice to look at. It's like peolpe just want to make a tablet and be like hey look it turns on we did it! Hurry up package it and ship. And the sad thing this has actually happened in many cheap tablets. Hey I'm all for other people giving it a shot but at least make it so cheap that it's worth the risk. It makes it look like apple went above and beyond but they actully just delivered a product that works and does what they said it was going to do.