Paid Content reports today that the International Herald Tribune has just released an iPad app, which for now will be free, due to its sponsorship by Cartier. Unfortunately though, the app will only be free until the beginning of 2011, which is exactly the same scenario as the IHT’s parent company, The New York Times, which bought out the Paris-based paper back in 2002. Although the International Herald Tribune is, according to Paid Content, essentially now the international edition of the New York Times, and is powered by Press Engine, the New York Times Company’s mobile content software, it does still come with its own masthead, and is still very popular in its own right in Europe, especially with travellers and tourists, so an iPad app seems like an excellent idea. The app, like the paper itself, will feature world news, comprehensive business news, sports news, and columnists such as Roger Cohen and Paul Krugman. There’s also a Day in Pictures slideshow featuring photography from around the world.
Click here to download the free (for now!) app: International Herald Tribune for iPad for iPad on the iTunes App Store
Source: Paid Content NYT Lets IHT Go Free For Now On iPad | paidContent:UK
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