Im a college student was just reading an article about college kids getting use out of the iPad with the ereader. A lot of literature material from college and some from high school are available for free with the kindle and iBooks app. That thought lead me thinking, what if college text books went eText or iText for college students. It would a eliminate the huge weight those 5 to ten pound books are. You prob never have to worry about reselling (it would prob kill the used text book market) and overall just making life easier. Do you think big text book companies will ever see this as an option?