I'm still in my (apparent) never-ending search for a simple conversion, straight from DVD to iTunes. Some of the programs I've tried do a real decent job of getting a movie fit for iPod or iTouch, but they don't do so well on iPad's larger screen. I tried converting into an Apple TV format - but iTunes said it wasn't for iPad. So I tried converting into Mpeg4, which plays *beautifully* in iTunes, but it says it's not for iPad. I thought Mpeg4 *was* the iPad's format. Why will it play in iTunes, but tell me that it's not for iPad when I try to sync it? Any suggestions of how to make it "acceptable"?