Borders near bankruptcy after e-books weigh it down

Discussion in 'Apple iPad News' started by iPadCharlie, Feb 13, 2011.

  1. iPadCharlie

    iPadCharlie
    Expand Collapse
    iPad Super Guru

    Joined:
    Jun 19, 2010
    Messages:
    4,231
    Thanks Received:
    7
    "The bookseller is now believed to be filing a non-permanent Chapter 11 bankruptcy as soon as Monday or Tuesday."

    Borders near bankruptcy after e-books weigh it down | Electronista

    Back in early December 2010, Borders was even considering making an offer to buy Barnes & Noble that has been up for sale since August 2010. Obviously that won't be happening now.

    http://online.wsj.com/article/SB10001424052748704156304576003041857933776.html
     
    #1 iPadCharlie, Feb 13, 2011
    Last edited: Feb 13, 2011
  2. tzimisce

    tzimisce
    Expand Collapse
    iPad Addict

    Joined:
    Sep 23, 2010
    Messages:
    1,078
    Thanks Received:
    2
    I'm not surprised. Their in-store books (here in Sydney anyway) are more expensive than what I can find online (or elsewhere), their online store is frequently unable to obtain titles I want, and generally the most uncompetitive and slowest to react/adapt among the bookstore chains. They haven't lost sales from me because I've spent my money elsewhere on eBooks, but rather, I'd buy elsewhere because it's cheaper and/or available.
     
  3. jordexj

    jordexj
    Expand Collapse
    iPF Novice

    Joined:
    Aug 24, 2010
    Messages:
    46
    Thanks Received:
    0
    Their business model doesn't work anymore....
     
  4. tzimisce

    tzimisce
    Expand Collapse
    iPad Addict

    Joined:
    Sep 23, 2010
    Messages:
    1,078
    Thanks Received:
    2
    I don't think it's even a business model issue (since they have also opened an online store and also launched their own eBooks reader.)

    Where they fall over are the basics: price (they are one of the most expensive) and selection (they don't offer much, even in their online shop), whereas customers who are not in a hurry to get their items can go to Book Depository or Amazon etc and get stuff for a fraction of the price and delivered to their door.
     
  5. iluvmyipad

    iluvmyipad
    Expand Collapse
    iPad Fan

    Joined:
    Feb 12, 2011
    Messages:
    227
    Thanks Received:
    11
    I agree, their books are expensive, and it takes a while for them to get the new released books. Target will get them quicker and cheaper.
     
  6. zorah

    zorah
    Expand Collapse
    iPad Junkie

    Joined:
    Dec 3, 2010
    Messages:
    506
    Thanks Received:
    6
    I go to Borders just for the cafe and to read magazines. every so often I have purchased a book when they have what I want in stock, which has 7/10 times seemed to be never. But even their magazine selection has really slimmed down. There's never any shortage of people in store in the cafe though, but how many are buying actual printed books is beyond me. A friend of mine just bought a print book from Amazon because she was like, thank you, less expensive. I do still like to peruse Borders and B&N. I still like to see what they have in print, and I always end up getting a coffee drink or something. But yeah, I wonder how much of this has to do with e-readers being on the market, as not all books can be bought in e-editions either, etc. A lot of variables.
     
  7. epb

    epb
    Expand Collapse
    iPad Junkie

    Joined:
    May 15, 2010
    Messages:
    888
    Thanks Received:
    18
    You want to have some fun in a bookstore? Try and get a recent release for full price. The police could take lessons from them on interrogating people:

    epb: I'd like to buy this, please.
    Borders: Are you a rewards member?
    epb: No.
    Borders: Would like to be?
    epb: No, thank you.
    Borders: Only takes a second.
    epb: No, thank you.
    Borders: All we need is your e-mail address!
    epb: NO. Thank you.
    Borders: This will be full price!
    epb: I'm comfortable with that.
    Borders: Don't you want to save money?
    epb: If that's a concern for you guys, you could just lower the price of the books.
    Borders: Oh, we can't do that.
    epb: Right. So I'll pay full price.
    Borders: It's just - you've been coming here for years now. Why not register?
    epb: Commitment issues. It's tragic, really.
    Borders: You can save on magazines, too!
    epb: Sweetie, I'd really like to buy this book in less time than I could get it shipped from Amazon, and I'm referring to their branch in Tunisia. Whaddaya say?
     
  8. gentlefury

    gentlefury
    Expand Collapse
    iPad Guru

    Joined:
    Mar 15, 2010
    Messages:
    2,615
    Thanks Received:
    7
    Its a store that sells books, movies, music and coffee.....with a starbucks on every corner they are completely redundant!
     
  9. DaveSt

    DaveSt
    Expand Collapse
    iPad Junkie

    Joined:
    Sep 14, 2010
    Messages:
    626
    Thanks Received:
    0
    lmao. That is perfect and true. It is almost as hard to buy a cup of coffee at any major gas station in the morning without going through the same thing.
     

Share This Page