Who said the art of letter writing is dead? Adobe isnâ€™t showing any signs of giving up on its fight with Apple anytime soon, as this story from Engadget today shows. Not only has Adobe launched a whimsical Internet ad campaign with a sting in the tail â€“ â€œWe Heart Apple - What we donâ€™t love is anybody taking away your freedom to choose what you create, how you create it, and what you experience on the webâ€ â€“ it has also published an open letter on its website from founders Chuck Geschke and John Warnock called â€œOur thoughts on open marketsâ€ clearly a reply to Steve Jobsâ€™ â€œThoughts on Flashâ€. These guys sure do a lot of thinking! Hereâ€™s an excerpt of some of those â€œthoughtsâ€ from Adobe:
â€œIf the web fragments into closed systems, if companies put content and applications behind walls, some indeed may thrive â€“ but their success will come at the expense of the very creativity and innovation that has made the Internet a revolutionary force.â€
Alrighty then! Steve Jobs is sharpening his quill as we speak, or, more accurately, probably, firing up his iPad!
By Maura Sutton, iPadForums.net