Hot on the heels of Disney launching an app based on Cars 2 that came with an actual toy car that interacted with the game via the iPad’s touchscreen, we have a new game from LEGO that is vaguely along the same lines, called LEGO Life of George, which LEGO is calling a fully integrated digital-to-physical gaming experience, the first LEGO game of its type. Featuring patent-pending brick recognition software, powered by EyeCue, LEGO Life of George challenges players to build models and place them on a play mat that acts as a “green screen” just like in the movies, and has the ability to capture the image and receive a score based on accuracy and speed.
The 12-level game can be played in novice or expert mode, with each level showcasing an adventure from software engineer/adventurer George, the game’s hero, featuring models of varying degrees of difficulty based on the number of bricks required and the building techniques necessary to duplicate the models. The player is tasked with physically recreating the virtual models from George’s photo album using the LEGO bricks that are included with the game; once all 10 models in a level are completed, the next level will then be unlocked.
Aside from Game Mode, which can be played either as a one-player or two-player pass-and-play game, LEGO Life of George also features a Creation Mode, called My Life, which enables users to design and capture their own models in the app’s virtual scrapbook.
LEGO Life of George will be available for $29.99 from October 1, from LEGO stores and shop.lego.com, and works in conjunction with an iOS app that will be free to download from the App Store."We understand consumers' powerful connection to casual gaming, and we have seen how successfully the LEGO brand can translate to a virtual experience, so we pursued development of a fun way to combine both physical and virtual play into one product," says Paal Smith-Meyer, head of new business at LEGO Group. "Life of George is a result of our desire to provide an innovative way for existing and new fans to play with LEGO bricks and interact with the brand."
Source: The LEGO Group, via Engadget